The video for the song plays into the dichotomy between our authentic selves and what we think society expects of us, as Berrin performs & cries cartoonish tears amidst a backdrop of plastic flowers, a grave, marching band uniforms, and a giant pink cake. The video’s outro also gives a sneak peek of another upcoming track off the album.
Of the track, Berrin says that it “was an effort to lean into the overarching trope that makes Pom Pom Squad what it is -almost like parodying myself. Heart shaped lockets and scary cheerleaders and young adult chaos and self discovery and deep ungraceful discomfort. I was also in a really complicated relationship at the time that really pushed me to come face to face with my sexual identity in a way I never had before. I had this realization that the life I was living was designed around receiving attention and validation from men -something I never truly wanted. The result of that realization was like stepping out of an old skin. It changed the way I behaved in every aspect of my life. I was finally making decisions toward my own self actualisation instead of for other people’s perception. It was terrifying and exciting and necessary. This song feels like a celebration of the discomfort that comes with stepping into your new skin -your own power.”
Of the video, she adds “The image of laying awake in a grave underneath plastic grass, a painted sky, and flowers growing from these creepy, textured structures seemed to represent what I wanted out of a full length -something fierce and funny, dreamy, dark, queer… I think the video marks a turning point in my project in the same way it marked a turning point in my life. The song is about accepting yourself radically -I think the video explores that through a really fun, campy lens.”
